News.com bericht dat ATi zeer waarschijnlijk de prijzen van z'n video decelerators gaat verhogen. De gemiddelde tweaker zal dit worst wezen, want die zal zelfs na bijbetaling geen ATi kaart willen gebruiken, maar voor dozen-schuivers zoals Comapq, Dell en Gateway zal het wel gevolgen hebben (ATi is per ongeluk de meest verkopende videokaart bakker op deze aardbal):
ATI Technologies, the world's largest graphics chip company, may raise prices as a result of the component shortage developing in the wake of the recent Taiwan earthquake. The move by ATI, if taken, would follow similar actions by S3 last week and could portend a spike in PC prices for the holiday season. Price hikes may possibly also result in market share increases for graphics chip companies that lack Taiwanese connections, observers speculated.
[...] But Chang denied that they are telling some customers that supply of chips will be delayed because of the earthquake. Availability of the company's popular "3D Charger" add-in circuit board, for instance, is limited, but this came about before the Taiwan earthquake, she said. She also said that, to some extent, the increase in demand for memory, which can affect supply, happened before the earthquake. Analysts say the impact of the earthquake will differ, according to company and market. "The effect of the earthquake will vary among graphics vendors, since not all have their chip production in Taiwan," said Peter Glaskowsky, an analyst at Microprocessor Report.