Het lijkt erop dat men bij Iomega nu ook zelf heeft doorgekregen dat er met de extreem lage prijzen voor optische media, weinig toekomst meer zit in traditionele magnetische opslagmedia. Vandaag heeft Iomega de ZipCD aangekondigd, geen heftig vernieuwend produkt, maar gewoon een ordinaire CD-Rewriter:
June 21, 1999--Iomega Corporation (NYSE:IOM), a leader in the smart, portable storage solution market today announced its entry into the optical storage market with its first CD-ReWritable (CD-RW) drive, ZipCD(TM). Designed for corporations, PC enthusiasts and Internet users, ZipCD will give users the ability to back-up, archive, transport, share and create up to 650 MB of data on a common CD format. For customers who appreciate the portability and ease of use that they have come to expect from Iomega solutions, and for any computer user who wants a new way to save personalized content for back-up and entertainment, ZipCD is an ideal solution for their high-capacity storage needs.
With ZipCD, companies, both large and small, can now back-up and archive data, as well as transport and share important files and presentations on a common CD format. For PC enthusiasts and Internet users, ZipCD is also a fun and useful product for saving and sharing original music, photos, games, Internet content and more.
"We are excited to announce ZipCD, the first optical product from Iomega," said David Gantt, vice president and general manager of Optical Products. "Iomega recognizes our customers' need for a high capacity storage solution that uses a common CD format and that enhances the Company's overall storage product portfolio. The drive will ship with bundled software and include an animated installation tour so customers can begin using ZipCD quickly and easily."
The internal E-IDE 4x4x24 drive will be the first in Iomega's line of optical products. Iomega anticipates that the drive will be priced competitively. The drive is expected to begin shipping in the second half of 1999 at www.iomegadirect and through Iomega's extensive distribution network.
"The introduction of CD writers by Iomega will have a significant impact on the optical storage market," said David Bunzel, Santa Clara Consulting Group, "Iomega has established a strong brand franchise and effective distribution strategy that will help to propel its forward momentum in this industry."
According to Santa Clara Consulting Group, more than 14 million CD-R and CD-RW drives are expected to ship worldwide in 1999(a). With the opening of the Company's new Optical Center based in Longmont, Colorado, Iomega is well positioned to tap into this growing market segment and offer a complementary optical option to its current product line. Product users can now pre-master and create content on their Zip(R), Jaz(R) and Clik!(TM) drives, and then transfer the information to a ZipCD for archiving, portability and compatibility on a common CD format.
ZipCD Bundled Software
Iomega brings ease-of-use to ZipCD users by bundling a wide array of software tools and accessories.
-- Adaptec(R) DirectCD(TM) - Packet writing software enabling
-- Adaptec(R) Easy CD Creator(TM) - CD record/copy software
-- Avery(R) Media Software - Iomega special edition to format CD
labels and jewel case inserts
-- Iomega(R) QuikSync - Software that executes simultaneous back-ups
of active files within user designated folders
-- Adobe(R) PhotoShop(R) 5.0 LE - Software for digital image
enhancement, photo retouching, and image compositing
-- ZipCD animated installation tour so users can begin using the
product quickly and easily
Save, Edit and Share Information on ZipCD Discs
For the first time, Iomega also plans to sell CD-RW and CD-R discs. For users interested in saving and editing information on a CD, Iomega plans to offer ZipCD CD-RW Premium and Combo discs, which are expected to be available in July. ZipCD Premium CD-RW discs are expected to come preformatted, saving users valuable time and to be available in packs of three at an ESP of $19.99 (U.S.). ZipCD Combo CD-RW discs are expected to come with one pre-formatted disc and two unformatted discs and to be available at an ESP of $12.99 (U.S.).
For users interested in saving or archiving data that cannot be accidently erased, Iomega plans to offer ZipCD CD-R discs in the second half of the year that will come in a variety of colors for fun and organization.