Erwin Hofman

Is pagespeed a backend matter? Meet perceived performance

It's been a while since speed was only about hosting and TTFB. But can we sit back and relax while 5G and HTTP2 are fixing our (e-commerce) speed issues? Even Magento has only recently rolled out Critical intermediateCSS.

As a frontend developer, how to address perceived performance to improve user engagement? I will talk about pagespeed metrics from a UX, technical and universal perspective to improve conversion.

Erwin DevSummit

Erwin started building his own CMS in 2004, being one of the first to adopt socalled SEO friendly URLs.

His web agency Blue 2 Blond (as well as others) is still using it for optimal pagespeed. Meanwhile, Erwin is training in-house developers of e-commerce agencies and doing independant consultancy.