team.blue · Standplaats: Leiden · 21 augustus 2025
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Vendors Teamtailor
Marketing
Marketing · Multiple locations · Hybrid
Group Campaigns & Events Manager - Bilingual (EN + NL or IT)
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Company
team.blue is an ecosystem of 60+ successful brands working together across 22 European countries to provide its 3.5 million SMB customers with everything they need to succeed online by offering best-in-class expertise and services.
team.blue's brands are a mix of traditional hosting businesses that offer services from domain names, email, shared hosting, e-commerce, and server hosting solutions and, as specialist SaaS providers, adjacent products such as compliance, marketing tools, and team collaboration products. This broad product offering makes it a one-stop partner for online businesses and entrepreneurs across Europe.
We are growing extensively and aim to be the most loved online service provider in our local markets.
The Role
We're looking for a creative and results-driven Campaign and Events Manager to join our Group Marketing team. You will be responsible for designing and driving integrated campaigns that span multiple brands across our portfolio and 360-degree campaigns that require a strong mix of storytelling, channel orchestration, and awareness-building. You will manage cross-brand events to ensure high-value for both the brands involved and team.blue.
This role is ideal for a demand-focused marketeer who thrives in matrixed environments, loves working across borders and brands, and brings both strategic vision and executional excellence to multi-touch campaigns and events.
Key Responsibilities
Lead Multi-Brand Campaigns
Design and oversee integrated, cross-brand campaigns that span multiple European markets. Align with group-wide strategic priorities while adapting to local brand identities, customer needs, and channel nuances. Act as the strategic bridge between brands and functional resources to ensure tailored relevance, shared KPIs, and world-class execution. Champion data-driven planning and maintain an editorial calendar that reflects key moments across the business and product roadmap.
Drive Awareness-Led Marketing
Develop high-impact, awareness-generating programs that move the needle on brand preference and category leadership. Translate group narratives into compelling messaging. Partner with the Creative Manager and Content & Campaigns lead to deliver breakthrough assets, leveraging ATL, digital, and content marketing to maximize reach and resonance across B2B and D2C audiences.
Orchestrate Events and Activations
Own the end-to-end planning and execution of multi-brand events, from webinars to large tradeshows. Ensure smooth execution and alignment with campaign goals (e.g., demand generation, thought leadership, customer acquisition), ensuring each delivers measurable value. Lead cross-functional planning, develop run-of-show, coordinate vendors/speakers, and manage logistics and budget with precision. Build pre- and post-event journeys to extend impact and generate leads.
Collaborate on Best Practices
Work with the Content & Campaigns Manager and key stakeholders to establish campaign-specific KPIs in line with awareness, engagement, and conversion objectives. Use tools such as marketing dashboards, CRM analytics, and feedback loops to monitor performance and gather actionable insights. Share regular reports with stakeholders, highlighting learnings and optimization opportunities. Maintain a test-and-learn mindset across initiatives.
What You Bring:
What We Offer
Department Marketing Locations Gent - Belgium, Florence - Italy, Turin-Italy, Leiden - Netherlands, Groningen - Netherlands Remote status Hybrid Employment type Full-time Seniority Mid - Senior level LinkedIn Company Page team.blue