Tweakers maakt gebruik van cookies, onder andere om de website te analyseren, het gebruiksgemak te vergroten en advertenties te tonen. Door gebruik te maken van deze website, of door op 'Ga verder' te klikken, geef je toestemming voor het gebruik van cookies. Wil je meer informatie over cookies en hoe ze worden gebruikt, bekijk dan ons cookiebeleid.
iWelcome · Standplaats: Amersfoort · 8 augustus 2020
<img alt="" src="https://secure.norm0care.com/164647.png" style="display:none;">
Location: Amersfoort / Home office
About the role
We are among the leaders in the industry, boasting almost a decade of translating vision and innovation into a leading Identity SaaS product. We have constantly been at the forefront of the Identity market, and we add new capabilities to our platform constantly.
Yet, we do have a challenge and like you to take that forward: bring, swing and spin iWelcome (also) beyond the features and functionality. We like you to tune our "coffee" product message into "Nespresso" propositions by adding storytelling over an excellent product.
Our product marketeer owns our stories and articulates product features in clear propositions and messaging: from the why, what and for whom to the how we differentiate. You build and communicate our various value propositions, and you steer our message directly into the heart and mind of our target audiences. You work with one foot inhouse, and you resonate intensively with product management, (pre-)sales, customer success and all customer-facing staff in professional services and operations. With your other foot, you follow the market, hands-on by talking to customers, partners, analysts and industry experts and more remotely you follow what competition is up to.
We expect the Product Marketeer to join our product management department as a spokesperson around product and propositions in analyst briefings and at conferences. The role is hands-on, which entails being responsible for (co-)developing most content or actively monitoring that the right content is produced by other members of the iWelcome team or its ecosystem.
You will lead the marketing team and direct our online marketeers and graphic designer to ensure our online messaging reaches the right people with the right messaging and drive a funnel marketing qualified leads for our sales department. As we value product marketing key for iWelcome, you report directly into the CEO.
The role will include:
Required skills, experience
You may qualify for this role when you:
The type of person we are looking for:
What we have to offer
This is an exceptional opportunity for a Product Marketeer who wants to play Champions League. You'll be working with a talented group of people at one of the few technology 'scale up' companies in The Netherlands and the only real European Identity Management vendor in a US-vendor based landscape. You can build upon unique reputation among industry analysts and flagship customers across Europe.
We design, build, sell and operate the cornerstone for any digital strategy, an innovative digital Identity and Access Management cloud platform. We have our HQ centrally located in Amersfoort, The Netherlands, with our engineering centre in Cluj-Napoca (Romania). You will lead the marketing team and report directly into the CEO.
We have vision, know what we want and every day, we strive for worldwide impact in the market of digital identities. We expect the same from our colleagues, so we make sure we provide everyone with the best possible working environment and actively support personal and career development.
And naturally we offer a full package reflecting your contribution to iWelcome!
When applying , please provide a detailed resume & cover letter to
More information: www.iwelcome.com
iWelcome is Europe's #1 cloud Identity platform. We give organisations in finance and other selected industries the agility and speed to provide their consumers and business partners secure & seamless access across portals, apps and things. Trusted identities and easy access are the corner stone in any winning digital strategy; with iWelcome's cloud service that's all being taken care off. Born and headquartered in Europe, iWelcome provides features such as Flexible Onboarding, Identity Validation, Consent Management, GDPR support, MFA and Delegation. All of this provided via multi-branded-UI and API's, making iWelcome one of the most flexible CIAM solutions on the market. Analysts like Gartner and KuppingerCole have been recognising iWelcome as a worldwide Product Leader with "Excellence" ratings since 2014. On top of that, iWelcome is the largest certified supplier for the Dutch government ID 'eHerkenning', notified under eIDAS.
When applying, please send a detailed resume and cover letter to
More information: www.iwelcome.comProduct Marketeer